And by massive follow up, we mean Every, Single, Lead! It goes back to them, to follow up and ask them if they found a resolution to their issue, etc.

If you've been tracking your leads, this is probably going to take you 1-2 hours. Yes, it applies for Every Single Lead. We make a point of doing this every Sunday, on a weekly basis. It takes hours, and it's totally worth it.

It's a great opportunity to really get to know your ideal clients, their pain points, and to be as helpful as possible! The goal is to get them on the phone for a discovery call. We recommend creating a follow up template and personalizing each and every one you send out.